Sampling
Our field marketers excel in relaying one-to-one messages to your target audience. City Sampling, SWAP Teams, Instore and Bystore Sampling are effective instruments to influence shopper behaviour.
National or international campaigns involving hundreds of people working together are right up our street. However, local and relatively small-scale campaigns will also be completed successfully under our guidance.
Furthermore, the possibilities for assistance during sales campaigns are endless: from promotional teams of 1 to 1000 people to promotional teams
that have been completely styled in accordance with an original concept.
Anyhow: WFM People has the right people for your campaign. They have the experience, flexibility and creativity needed to turn your campaign into a success!
WFM People will create a surprising totalconcept for you.
Creative sampling teams
We deployed enthusiastic and strikingly styled promotion teams at various shopping centres and main railway stations for two internationally operating manufacturers in the beverage and food trade. These teams distributed samples intensively to passers-by, travellers and passengers.
Results
- 198 cans of soft drink per person per hour were distributed
- 330 bags of chocolate sweets per person per hour were distributed